Why does every business always fail?

 Drawing parallels between the natural learning curve of new endeavors and the stumbling blocks encountered by fledgling businesses, the narrative explores the "why" behind the high failure rate of small businesses, embracing the natural process of learning from initial setbacks.


Why do small businesses often wander into quicksand in the marketplace? They are, in many respects, destined to wade through it before finding solid ground.

Ponder on our earliest attempts at anything novel: the first stroke of the brush on canvas - it's supposed to be inexact. The abstract smudges, the unsteady lines - they aren't mistakes, but stepping stones to mastery.

Consider the fledgling writer whose first book reads more like a rough, disjointed draft than a polished novel. It’s expected for it to languish, untouched, on the shelves. But isn't that the birthplace of a voice that will eventually resonate?

In a similar vein, a small business, on its inception, stands on the precipice of many potential outcomes, with the scales often tipped towards failure.

What lures these ventures towards the edge of the precipice?

Often, it’s the overly rosy forecast of market acceptance; that wide-eyed confidence which overlooks the hurdles in winning consumer hearts.

It might be the towering cost of raw materials and logistical needs, which gnaw away at the profits like termites on foundations.

Sometimes, it's the Goliaths of the industry whose shadow looms large, creating an umbrella that's hard for the sun of success to penetrate.

And more often than not, it’s the greenness, the raw inexperience of the entrepreneur, like a sapling trying to grow in the shade - this lack of seasoned insight can lead to missteps that only experience can guard against.

But here's where the narrative twists - businesses learn, much like the first-time bicyclist who finds balance, or the aspiring swimmer whose limbs learn to navigate the water.

The second attempt is informed, more cautious.

The third time, strategies are refined, and adaptability increases.

Each stumble is dissected, and each misstep becomes a lesson. Every failure is not an endpoint but a signpost towards a better, more informed attempt. Therein lies a promise - that a business sculpted by the resilience to navigate through failure will emerge robust, ready to carve out its piece of the sky.

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